Sales, Marketing, F&I Programs

Event Photo @ Rio Convention center

The following companies offer training programs on sales, marketing and F&I topics specific to the RV industry. These professional trainers and consultants have collectively given numerous workshops across Canada and in the US.

iA Financial Group

Federated Insurance

Spader Business Management

A World of Training

Sobel University

Kelly Enterprises

Dale Carnegie Training


iA Financial Group

As one of RVDA of Canada’s valued endorsement partners, iA-SAL/iA-VAG offers both in-dealership and classroom training including half-day, one day, two days, three days and five days programs for Business Managers. iA-SAL/iA-VAG’s training team includes over 30 certified professional coaches who will work closely with your F&I departments increasing profitability and employee satisfaction.

Workshops are held across Canada and can be viewed on the online calendar. If you do not see a training session in your area, contact your local representative.


Federated Insurance

Whether a business is large or small, having cyber security measures in place is crucial to protecting company data and information. Tire dealers and members of the automotive industry can minimize their risk by learning more about social engineering and ransomware.


Spader Business Management

Spader Business Management has spent more than 30 years educating businesses how to save time and money, how to develop a strong culture and high performing staff, how to obtain and retain more customers and how to see and adjust ahead of the marketplace.

Workshops routinely offered in Alberta, Saskatchewan, Ontario and Quebec. Current workshop information is available on Spader Business Solutions’ website.

Total Management 1 Workshop

Leading for Success and Satisfaction

Hiring & Developing Winners Workshop

Profit Track: All-Employee Profit and Team Building

Profit Strategies Workshop

DISCovering Self & Others Workshop


A World of Training Workshops

A World of Training specializes in RVs, auto and marine. They also specialize in strong process improvement and implementation training while improving the bottom line.

Sales Manager training

Sales Person training

F&I training

Internet Management training

Telephone training


Sobel University

Sobel University began as a national sales training and consulting firm that was established in 1991 by Mr. Randy Sobel.

Comprehensive Sales course

Online Sales Certification Program


Kelly Enterprises

Kelly Enterprises, a division of J. L. Kelly Inc., is a full service F&I and sales training/consulting company for the auto, marine, motorsports and RV industries. Founded by Jan Kelly in 1989, Kelly Enterprises delivers comprehensive training, consulting, and profit analysis services for dealerships and their allied business partners.

Comprehensive sales training

Sales training for the entire sales team delivered at your pace at your place. The modular training format lets you use the full 3-day program to give your entire sales process a boost.

Financial Center (F&I) Career Development Seminar

Fast-paced and packed with information, this 3-day course covers everything you need to know to be a successful dealership financial center representative.

Aftermarket Sales Desk Seminar

This one-day onsite seminar will show you how an aftermarket process can yield extra profit for your bottom line.


Dale Carnegie Training

Dale Carnegie Training emphasizes practical principles and processes by designing programs that offer people the knowledge, skills and practices they need to add value to the business.

There are a total of 6 curriculum areas. They are further broken down into over 150 training modules that can be interchanged to address your organization’s needs.

Here are some training programs available:

The Dale Carnegie Course®

Dale Carnegie offers a training process that empowers people to move beyond their comfort zone as they reach for and attain breakthrough goals.  This provides a foundation for life-long performance improvement.  Participants are taught how to strengthen interpersonal relations, manage stress, and handle fast-changing workplace conditions.  People develop a take-charge attitude that allows them to initiate with flexibility and enthusiasm.  Interactive sessions elicit full participation in the learning process through practice and group discussion.  As participants experience breakthrough training in “real life” situations, self-confidence and productivity increase.

Leadership Training For Managers Program

This highly concentrated program focuses on primary management functions and communication skills development. Based upon a new paradigm of leadership that focuses on trust, teamwork, empowerment and accountability, this program develops the essential skills of creativity, delegation, communication, problem analysis, time management and motivation. Projects relate specifically to the workplace, where skills can be applied immediately.

Sales Success

This cutting-edge program trains sales professionals to build relationships that open more doors and close more sales.  Participants learn concrete, practical selling techniques that help them establish rapport and create solutions. Sales Advantage focuses on consultative selling and examines the steps to sell to customers based upon listening to what they need. Sales Advantage’s proven method can be customized and applied to any field.

High Impact Presentations

Whether you’re persuading colleagues, selling to a client, energizing a team or showing an idea to senior management, your ability to present can mean the difference between success and failure. This seminar is as close as you can get to having a personal coach. You present at least seven times over the course of two days. Your presentations are videotaped and evaluated. At the end of each presentation, you get expert, one-on-one coaching. The class is small. The environment is supportive. And the results are outstanding.