The Influencer Equation: Smarter Partnerships for Dealership Visibility

Date: April 16, 2026

Time: 10 AM PST || 1 PM EST

Webinar

Influencer marketing isn’t just for big brands, it’s a powerful, accessible tool for RV dealerships looking to boost visibility and drive measurable results.

Join RVDA of Canada for a special webinar featuring Keryn Lynn, President of MKM Advertising / Boat & RV Marketing, as she shares a practical, step-by-step approach to building successful influencer partnerships.

Whether you’re new to influencer marketing or looking to refine your approach, this session will give you the tools and confidence to launch campaigns that deliver real ROI.

What You’ll Learn:

• A smarter, ROI-driven influencer strategy

• A repeatable 7-step campaign framework

• How to find and work with the right influencers

• Outreach message templates you can use right away

• Ad copy for influencer campaigns and events

• How to structure partnerships and manage content control

• A real-world dealership case study walkthrough

Bonus:

Attendees who join the live session will receive an exclusive step-by-step influencer campaign playbook.

Speaker

Keryn Lynn President MKM Advertising / Boat & RV Marketing

Keryn Lynn is a marketing strategist who specializes in helping boat and RV dealerships increase brand visibility, generate qualified leads, and improve marketing ROI.

With more than 20 years of experience working in and alongside a family-owned boat and RV dealership, Keryn brings a unique perspective that combines real-world dealership operations with modern digital marketing strategy. Through her company, Boat and RV Marketing, she works with dealerships across North America to build marketing systems that generate leads without relying solely on third-party marketplaces.